Mr. Laabs is a successful entrepreneur and seasoned marketing strategist that played a significant role in redefining the concept of advertising at some of the most prestigious corporations in North America. His experience includes a variety of industries and advertising vehicles. For Nintendo, he was responsible for overseeing the design, integration, installation and service of more than 12,000 interactive displays used in retail settings. For Triton, Inc. and E*Trade he investigated the feasibility of using digital signage networks to advertise the company's products to consumers at ATM locations.

Likewise, with Anheuser-Busch, Mr. Laabs provided the beverage retailer with imaginative dynamic signage that captures consumer attention and leverages existing brand identity in venues throughout the country. One of Mr. Laab's most successful ventures has been the development of a “plug and play” program for the video wall industry. This revolution is a true sales success story that has enabled high impact, dynamic merchandising solutions to be developed at a fraction of the time and cost of previous generations.

With a creative eye for how to use digital signage and interactive kiosks to truly revolutionize advertising in all industries, Mr. Laabs has propelled the company's solutions into a wide variety of new venues and has been instrumental in securing major contract commitments from corporate powerhouses such as Washington Mutual, Anheuser-Busch, Microsoft, Best Buy, and Dole Foods. Mr. Laabs is a marketing graduate of Arizona State University.